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OUR SERVICES


Media training

Having a good spokesperson is essential for any organisation.  If an interview goes well, the journalist - and subsequently, his or her audience - gain a positive impression and greater understanding of your business and messages.

If an interview goes badly, the opportunity for coverage is lost, or worse, negative or incorrect information is published or broadcasted.

It is imperative that your company spokespeople are armed with the skills to ensure that all their interaction with the media - on the telephone and face-to-face - provides positive results.

We can offer media training packages to suit your needs including:

  • An overview of print and/or broadcast media - how they work, what they are looking for and what they’ll want to know
  • Developing your key messages and helping you get these across successfully
  • Interview techniques – including opportunities to test your skills.

a Freshwater UK company . . . national network, specialist expertise